Difference between revisions of "Interactive Subgroup"

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(Next Meeting)
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We meet the third Tuesday of each month, 6:30pm at Conjunctured, 1309 E. 7th Street, Austin, Texas.
 
We meet the third Tuesday of each month, 6:30pm at Conjunctured, 1309 E. 7th Street, Austin, Texas.
  
 +
* Sep 21, CANCELED - No Meeting This Month
 
* Aug 17, "Web-based Business Postmortem" - Percy Wegmann, founder of Bidtective, will discuss his experience trying to start a marketplace-based business that didn't quite make it.  Hindsight being 20-20, he will share what he should have known before starting the business, before picking an industry, before choosing a financing model, before setting a pricing structure and before starting to market his product.  Please join us for a candid and no-holds barred post-mortem on what seemed like a great idea at the time.
 
* Aug 17, "Web-based Business Postmortem" - Percy Wegmann, founder of Bidtective, will discuss his experience trying to start a marketplace-based business that didn't quite make it.  Hindsight being 20-20, he will share what he should have known before starting the business, before picking an industry, before choosing a financing model, before setting a pricing structure and before starting to market his product.  Please join us for a candid and no-holds barred post-mortem on what seemed like a great idea at the time.
 
** Some good pre-meeting reading on the challenges of the [http://blog.asmartbear.com/marketplace-business-model.html marketplace business model]
 
** Some good pre-meeting reading on the challenges of the [http://blog.asmartbear.com/marketplace-business-model.html marketplace business model]

Revision as of 03:44, 21 September 2010

Sign Up

The Bootstrap Interactive Subgroup (formerly Web Subgroup) is for founders of bootstrap businesses who have an interest in leveraging web & mobile technology to build their business. You don't have to have a web company per se - we all use the web as part of our business. Participation in our monthly meetings and ongoing online conversations is a great way to get and remain knowledgeable about best practices and new technologies. Subgroup lead is Marcus Mateus, marcus ~at~ simplitex dot com.

Next Meeting

We meet the third Tuesday of each month, 6:30pm at Conjunctured, 1309 E. 7th Street, Austin, Texas.

  • Sep 21, CANCELED - No Meeting This Month
  • Aug 17, "Web-based Business Postmortem" - Percy Wegmann, founder of Bidtective, will discuss his experience trying to start a marketplace-based business that didn't quite make it. Hindsight being 20-20, he will share what he should have known before starting the business, before picking an industry, before choosing a financing model, before setting a pricing structure and before starting to market his product. Please join us for a candid and no-holds barred post-mortem on what seemed like a great idea at the time.

Archives

Past Bootstrap Interactive meetings, including audio, images, and slides when available. We've changed the format of the meetings to be discussions rather than presentations, with possible exceptions. When we have a presentation, we'll attempt to record it and post here.

2010

  • July 20, "Interactive Sub-group Roundtable" - We will have a round-table discussion about our business challenges in the interactive space and what we as a subgroup can do to help overcome these challenges. Whether you are struggling to understand the interactive market & technology landscape, trying to get clients to see (and pay) for the value, or anything else interactive related, we want to help you grow your business.
  • June 15, CANCELED - No Meeting This Month
  • May 18, "Leveraging Location Based Services in your Business" - Todd Barnard will be presenting about creative ways to leverage increasingly ubiquitous location aware services, many of them free, to grow your business. He will be using a fellow bootstrapper's business as a case study. Todd @toddbarnard is a local "product manager" (he's not big on that job description though) with a burning passion for harnessing the power of activity streams in general and location awareness in particular.
  • Apr 20, Dawn Green founder of Thunder Data Systems, a local web development consultancy, will share her insights and experiences from nearly a decade of bootstrapping... including their relatively recent transition from strictly services to the selling of SaaS with their ThunderTix offering.
  • Mar - No Meeting in honor of SXSW
  • Feb 16, Group roundtable discussion about Austin's Interactive & Entrepreneurial scenes. Both how and where to plugin to the scenes, as well as how to leverage them to grow your business.
  • Jan 19, Steve Golab founder of FG SQUARED interactive marketing agency, will be sharing his insights and learnings from 15 years of bootstrapping.
    • Video - Big Thanks to Percy Wegmann for Recording and Uploading
    • Slides

2009

  • December 2009, No meeting - Celebrating the Journey!
  • November 2009, Brandon Taylor from bTaylor Design will be doing a design critique of a few member websites
  • October 2009, Bijoy Goswami on "The Bootstrap Model in the Interactive Space"
    • Also, a discussion of the changing vision/scope for the subgroup
  • May 2009, Andrew Donoho on "The Interactive Mobile Web"
  • DemoCamp at 3925 W. Braker Lane (In the MCC Building) Austin, TX. Thanks to Tech Ranch Austin! No audio for this one (sorry).
  • March 2009: No meeting (we were at SXSW
  • February 2009: Tim Walker of Hoover's: "You Can Create a Customer Anywhere: What Web Businesses Can Learn from Hardware Store Owners"
  • January 2009: Dave Evans on Social Media Marketing
  • December 2008: Ash Maurya on P2Web - a new model that blurs the boundaries between the desktop and the web.
  • November 2008: Democamp III
  • October 2008: Jon Lebkowsky and Bijoy Goswami on Building Effective Communities
  • September 2008: Mike Chapman on Twitter
  • August 2008: Mark Phillip: "200s, 304s, Expires Headers, HTTP Compression, and You"
  • July 2008: Jon Lebkowsky, "How to Talk to Your Web Developer"
  • June 2008: Bryan Bilbrey on Scrum development. Sorry, no media from that event.
  • May 2008: Edward Cruz, Molecular Thinking talks about Ruby on Rails.
  • April 2008: Conjunctured featuring Dusty Reagan, John Erik Metcalf, Cesar Torres, and David Walker.
  • March 2008: Brian Massey
  • February 2008: Rob Campanell from Blastro
  • January 2008: Lynn Pausic on Usability vs Usefulness
  • October 2007: Jim Eustace on Adobe Flex
  • September 2007: Bill Leake and Bill Anderson on Findability
  • August 2007: Andrew Alleman on Domain Names
  • July 2007: Chris Justice on Joomla
  • June 2007 (postoned from May): Social Networks
  • November 2006: Tom Brown, Open ID
  • October 2006: Miles Sims and Kyle Johnson, Ecommerce
  • September 2006: Bill Leake, Search Marketing
  • August 2006: Web 2.0, part 2

Fearless Leader

  • 2009 - Present: Marcus Mateus marcus -AT mateus -DOT- com
  • 2004-2009: Jon Lebkowsky

Resources

Charter/Mission

Mission

The Web subgroup will

  • Discuss and understand the state and future of web technology,
  • explore the nature, character, and scope of web-based business opportunities,
  • serve as a web technology resource for the Bootstrap Network,
  • develop an understanding of current and potential web business models, and
  • facilitate collaboration and knowledge sharing among group members.

Projects