Difference between revisions of "Branding Initiative"
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| − | Lead: Sarah Siddiqi | + | == Lead == |
| + | [http://community.bootstrapnetwork.com/sarah Sarah Siddiqi] - if you want to be part of this initiative, please contact Sarah (sarahsiddiqi06 AT gmail DOT com) | ||
| + | == Contributors == | ||
| + | *[http://www.emblemcreative.com Trina Bentley] - Bootstrap logo & seal design | ||
| + | *[http://www.weblogsky.com Jon Lebkowksy] - [http://www.bootstrapnetwork.com Bootstrap Network] site design and blog | ||
| + | *[http://www.adlucent.com Michael Griffin] - [[Bootstrap Seal]] page and SEO. Add the seal to your website! See the [[Bootstrap Seal]] page | ||
| + | *[http://www.mikons.com Mark Smith] - Bootstrap mikon and stickers | ||
| + | *[http://www.innertee.com Miles Sims] - Bootstrap t-shirts | ||
| + | *Kyle Johnson - Bootstrap [http://www.bumperactive.com/bootstrap.jsp Bumper Stickers] | ||
| + | |||
| + | == Participate! == | ||
| + | |||
| + | # Add the [[Bootstrap Seal]] to your website. | ||
| + | # Sign up on [[Featured Bootstrap Members]] to be featured on the main [http://www.bootstrapnetwork.com Bootstrap Network] site. | ||
| + | #Add a [http://www.mikons.com/people/bootstrap bootstrap logo] to your [http://www.mikons.com Mikons set] | ||
| + | #Use the [[Bootstrap Style Page]] for Bootstrap projects | ||
| + | |||
| + | == Description == | ||
This initiative is set up to create a strong brand for the organization. We want a symbol that the members and the outside world can identify us with. | This initiative is set up to create a strong brand for the organization. We want a symbol that the members and the outside world can identify us with. | ||
So far, the branding process involves: | So far, the branding process involves: | ||
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#A seal that can be used on bootstrap products and services | #A seal that can be used on bootstrap products and services | ||
| − | Why is branding important? | + | == Why is branding important?== |
*It gives us a clear visual of who is part of this network | *It gives us a clear visual of who is part of this network | ||
*Motivates members to bond and connect with each other more | *Motivates members to bond and connect with each other more | ||
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*Selling Bootstrap paraphenelia generates revenue | *Selling Bootstrap paraphenelia generates revenue | ||
| − | What do we want to start with? | + | == What do we want to start with? == |
*Printing stickers that bootstrappers can place at the door of their establishment like a BBB sticker, use as bumper stickers or for for their laptops for example. | *Printing stickers that bootstrappers can place at the door of their establishment like a BBB sticker, use as bumper stickers or for for their laptops for example. | ||
*Get discount tags that members can get discounts for shopping at bootstrappers businesses. | *Get discount tags that members can get discounts for shopping at bootstrappers businesses. | ||
| Line 19: | Line 36: | ||
*Get a website up that is user friendly and of course has logos on them. | *Get a website up that is user friendly and of course has logos on them. | ||
| − | When and where do we want to do this by? | + | == When and where do we want to do this by? == |
| − | *This needs to be rolled out by March 12th at SXSW! | + | *This needs to be rolled out by March 12th at [http://www.sxsw.com SXSW]! |
| − | Why? | + | == Why? == |
*Bootstrappers are already participating in the festival. | *Bootstrappers are already participating in the festival. | ||
*It will gives the network great visibility at a venue where thousands of people are going to be there for three days. | *It will gives the network great visibility at a venue where thousands of people are going to be there for three days. | ||
| − | *We are already launching | + | *We are already launching [[Bootstrap Karma]] and Bijoy/Kevin are doing a Bootstrap talk at the event. |
| + | |||
| + | == Other Links == | ||
| − | + | [[Bootstrap Logo Contest]] - originally tried doing this to get help designing the logo. Got no love! | |
| − | |||
Latest revision as of 12:28, 22 August 2007
Contents
Lead
Sarah Siddiqi - if you want to be part of this initiative, please contact Sarah (sarahsiddiqi06 AT gmail DOT com)
Contributors
- Trina Bentley - Bootstrap logo & seal design
- Jon Lebkowksy - Bootstrap Network site design and blog
- Michael Griffin - Bootstrap Seal page and SEO. Add the seal to your website! See the Bootstrap Seal page
- Mark Smith - Bootstrap mikon and stickers
- Miles Sims - Bootstrap t-shirts
- Kyle Johnson - Bootstrap Bumper Stickers
Participate!
- Add the Bootstrap Seal to your website.
- Sign up on Featured Bootstrap Members to be featured on the main Bootstrap Network site.
- Add a bootstrap logo to your Mikons set
- Use the Bootstrap Style Page for Bootstrap projects
Description
This initiative is set up to create a strong brand for the organization. We want a symbol that the members and the outside world can identify us with. So far, the branding process involves:
- A Universal Logo for all the Bootstrap Network
- A seal that can be used on bootstrap products and services
Why is branding important?
- It gives us a clear visual of who is part of this network
- Motivates members to bond and connect with each other more
- Gives hope and strength to bootstrappers that they are not alone
- Selling Bootstrap paraphenelia generates revenue
What do we want to start with?
- Printing stickers that bootstrappers can place at the door of their establishment like a BBB sticker, use as bumper stickers or for for their laptops for example.
- Get discount tags that members can get discounts for shopping at bootstrappers businesses.
- Print t-shirts
- Get a website up that is user friendly and of course has logos on them.
When and where do we want to do this by?
- This needs to be rolled out by March 12th at SXSW!
Why?
- Bootstrappers are already participating in the festival.
- It will gives the network great visibility at a venue where thousands of people are going to be there for three days.
- We are already launching Bootstrap Karma and Bijoy/Kevin are doing a Bootstrap talk at the event.
Other Links
Bootstrap Logo Contest - originally tried doing this to get help designing the logo. Got no love!
